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Event Photography: Location, Location, Location

The second in a series of posts related to the specialized field of Event Photography      By Karen Hendricks While events and action are at the heart of event photography, capturing a sense of “place”...

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Taking the Pulse of Social Media

By Karen Hendricks Just as the recent election seems to have left the nation fractured, there also seems to be a great divide separating us over the issue of social media use.  I see most people–and...

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Introducing “Gettysburg Social”

By Karen Hendricks Welcome to “Gettysburg Social.” This is the first column in a regular series examining the latest social media trends and highlighting Gettysburg and Adams County businesses. First...

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Springtime Tweets

By Karen Hendricks Welcome to “Gettysburg Social.” Highlighting Gettysburg and Adams County businesses, this bi-monthly column examines the latest social media trends. First published in Celebrate...

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Social Media Use Expands to Nearly 3 in 4 Adults

By Karen Hendricks 72% of American adults now use some form of social media, according to a new study by the Pew Research Center. Among the fastest-growing demographic group are those in the 65+ age...

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“Buy Local” this Holiday Season

By Karen Hendricks One of the most current, effective marketing strategies for small business owners, across all types, is the “buy local” approach. And it’s not only working in favor of business...

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With Teens in Mind

By Karen Hendricks Welcome to “Gettysburg Social!” This column examines the latest social media trends and was first published in Celebrate Gettysburg magazine, March/April 2014.  Ninety-five percent...

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Small Businesses Struggle with Technology

Even with the marketing muscle of social media campaigns such as “Buy Local” and “Small Business Saturday,” a recent survey found that America’s small businesses are severely struggling to keep up with...

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Instagram for Artists

Social media is intertwined with our daily lives, personally and professionally. For freelancers or those of us who are self-employed, social media is a fantastic way to share the stories behind our...

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Savor Gettysburg Food Tours: As Authentic as it Gets

One of the biggest buzz words right now is “authentic.” According to Merriam-Webster, “authentic” is defined as “real or genuine; not copied or false; true and accurate.” Chances are, whatever your...

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